Style search engine and social media platform have teamed up to crunch their huge global data and predict the Halloween costumes people will be wearing this year.
From Tonya Harding to Frida Kahlo, a '90s icon to a '70s face, here are five of the costumes you are most likely to see at your Halloween party this year – and how to recreate the look for yourself.
Thanks to Margot Robbie's Oscar-winning black comedy I, Tonya, the ice-skating champion is back on everyone's minds – meaning she is very likely to turn up at your Halloween party.
Pinterest saves for Tonya’s '80s hair, make-up and kitschy costume ideas are up 720 per cent year on year. As well as this, Lyst data shows skater skirts and bejewelled leotards have been trending worldwide and there has been a 43 per cent increase in searches for scrunchies since August.
If you want to tap into the Tonya look, we suggest you snap up Topshop's very jazzy leotard and team with a scrunchie, a dark lip and, of course, a pair of skates.
Our obsession with the '90s is going nowhere fast if Pinterest and Lyst searches are anything to go buy.
Pinterest has seen a 110 per cent increase in pins for '90s make-up and costume images compared to this time last year. Lyst data shows that searches for iconic '90s brands such as Buffalo, Skechers, Tommy Hilfiger and Fila are up a combined 920 per cent in the last six months.
Be inspired by Spice Girl Emma Bunton and team a pink mini dress with a bucket hat and Buffalo trainers.
A rumoured 2019 digital reunion tour, and the release of Mamma Mia 2: Here We Go Again has seen global searches for white platform boots, fringing and metallics to all trend on Lyst.
Key to the band’s iconic 70s disco look, searches for bold, colourful trouser suits and patterned flares have also increased 210 per cent since June. Pinterest saves for '70s disco makeup, hair and Mamma Mia-inspired costumes are also up a huge 1636 per cent year on year.
Osman's colourful, tiered jumpsuit could not be more perfect for channelling the Abba look. Add & Other Stories' platforms and some glitter eye make-up and you'll be looking like a Dancing Queen in no time.
Thanks partly to the V&A exhibition, artist Frida Kahlo has been a major fashion influencer this year.
Pinterest saw a 55 per cent increase in DIY-related costume searches. On Lyst, data showed that searches for flower crowns and off-the-shoulder embroidered blouses have been trending since June.
Recreate Frida's iconic look by teaming a gingham shirt with a striped skirt, an oversized flower headband (from Meghan and Harry's wedding florist no less) with the V&A's Frida-inspired earrings. The final touch is to recreate her monobrow.
Hit Netflix show Riverdale and its stylish high schoolers are having a big impact on Halloween searches this year. Pinterest has seen saves for the show’s sexy/preppy costumes jump a huge 316 per cent year on year, with Betty and Jughead amongst the most pinned characters.
On Lyst, searches for Peter-pan collar tops, fluffy pink sweatshirts, Jughead-inspired beanies and fur-lined denim jackets have been increasing steadily since August.
Recreating Betty's look by pairing pearl earrings with a pink knit, a plaid skirt and a preppy bow.