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Lucas Suchorab

We all know that a good hair day changes everything. Suddenly, that Monday morning is more than bearable, it's full of expectation. That first date with someone you're not completely sure about? Transformed into a great excuse for a confidence boost and a chance to hone your flirting. There's just something ineffable and magical about the instant confidence boost we get when we know our hair is looking its absolute best.

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Of course, the real secret to a whole slew of good hair days, not just the occasional one here and there, is forsaking a slavish devotion to trends, or high-maintenance hair extensions, in favour of working with what nature gave you and celebrating not only your natural texture, but your own unique, individual style. Because, frankly, who can do you better than you?

With this in mind, LouisvuittonShop teamed up with to speak to three Instagram influencers, known for giving good hair, about their 'hairvolution' and how they've nailed the art of the good hair day, everyday.


LESLEY BUCKLE

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Lucas Suchorab

After years of relaxing her hair straight, the London-based blogger and influencer known as has become known for her big curly fro. She aims to inspire other women to wear their hair how they choose, rather than being dictated to be societal norms.

'Frizzy, wild, untameable - these are all words used to refer to curly or Afro hair with negative connotations. I love all of these qualities and it's time we changed the conversation around how they're used. The narrative is often that these attributes need to be fixed to be acceptable or professional. What that essentially says to a lot of people with curly hair is that there’s something wrong with it in its natural state. I really want to change how curly hair is viewed and there’s not a certain type of curly hair that’s more acceptable than the other.

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Lucas Suchorab

'I prefer wearing my hair as it is naturally. There’s not a lot of fros in the UK so my hair can really stick out. It was something I used to hide but my curls have become a large part of my identity and make me feel individual. But I've only been doing that for the past two and half years. Before that I’d never really seen my hair curly.

'Chemicals were used on my hair when I was a child and I continued to use them into my twenties. I had really long straight hair for a couple of years but I still just wasn’t satisfied with it until after I slowly cut it all off and grew my natural hair texture out. I love that my hair seems to defy gravity and has so much volume without any effort.

'The key to embracing your hair is to love it for what it is rather than hating it for what it’s not. I didn’t see a lot of women with my hair (or at least wearing it in its natural curly state) growing up and the odd time I’d see someone with curly hair theirs was always looser, smoother, shinier and more defined. You have to set your own (realistic) beauty standards when it comes to your hair, rather than trying to fit into someone else’s ideal.'

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LouisvuittonShopN BROCKBANK

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Lucas Suchorab

Manchester-based fashion blogger, is known for her off-duty cool street style looks and enviably gorgeous waves.

'Your hair is one of the first things anyone notices about you, so finding your signature style, which genuinely suits you, is crucial for so many reasons. I use my hair as my biggest fashion statement, and people recognise me for my long balayaged waves. I have been wearing the same style for years!

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Lucas Suchorab

'I experimented a lot with colour when I was in high school. I've had every colour from copper to Kylie Jenner-style green ends. I think the worst would have to be postbox red. I had an obsession with backcombing my hair at this point to make it as voluminous as possible, and looking back at pictures it looks like I'm wearing a big red wig! Not a good look! Another terrible mistake was when my friend came round and gave me an undercut. You can only imagine how hard this was to grow out.

'I find that going for a loose wave style means if the style drops out slightly throughout the day, it still looks effortless and natural. My hair has a habit of not staying perfectly in place because of the texture and thickness, so straighter styles don't tend to work for my hair.

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'I would rather have the best hair day than have perfect makeup or be wearing an amazing outfit. I love my hair and it is one of my best features! Self confidence doesn't come naturally to me, however, I can quite confidently say I wouldn't change my hair if I could.'


COCO FENNELL

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Lucas Suchorab

Womenswear designer from London creates vintage-inspired clothing beloved by Rihanna, Kylie and Rita Ora.

'I love the way that my hair can completely change the way I look. Until very recently I had blue hair, which I loved and to be honest, I kind of miss! I liked the way it made me look individual and unique. My hair is naturally quite fine, so I'm always trying to volumise it to enhance my natural texture. I'm about to do a vintage hairstyling course and can't wait to see what I learn about new styling techniques. I definitely feel more confident if I've made an effort on my hair.

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'Once when I was younger and I had blue hair I also had two huge blue braids done. They were so heavy I got whiplash but I loved the way it looked! I like my hair and now I have a routine whereby I give myself time to style it properly in the mornings it's a big confidence boost.

'I've definitely learnt to work with my hair's natural texture and for me that means no harsh chemicals, like bleaching. When I was younger I had a bad blonde dye job and straightened it to within an inch of its life. Not my best hair moment! Now I only wash it every other day, otherwise it can get limp, and I do like having good quality hair extensions put in to make it fuller and longer.'


Embrace your full potential with OGX, available and follow on Instagram

Photography: Lucas Suchorab; Art direction: Leo Goddard; Hair + Make-Up: Jinny Kim; Hair + Make-Up assistant: Kimie Yashiro


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